TY - ART AU - Kaushik,Avinash ED - Safari eBooks. TI - Return on analytics PY - 2013/// KW - Web usage mining KW - Internet marketing KW - Internet users KW - Statistics KW - Data processing KW - Electronic books KW - local N1 - Title from title screen (viewed Feb. 4, 2014); Presenter, Avinash Kaushik N2 - "When analyzing your investment costs you look at two things: how much was the initial cost and the total revenue you received. Stop struggling to increase your revenue and find the secrets to making that number (dollar)500,000 to over (dollar)13,000,000. Here is where you will discover what it takes to increasing your revenue with Return on Analytics and how to analyze your data. This introduction will provide you with the ins and out of R.O.A and the things to look for that will boost your confidence, increase sales and ultimately increase revenue for your business."--Resource description page UR - http://ezproxy.alfaisal.edu/login?url=http://academic.safaribooksonline.com/?uiCode=sdl&xmlId=9780133573268 ER -