Rethink a business manifesto for cutting costs and boosting innovation - Merrifield, Eric, 1966-; Safari eBooks (Upper Saddle River, N.J. : FT Press, 2009)
How the "how" trap is trapping you -- The thinking behind rethinking -- First : identify the "whats" that are truly valuable -- Second : know what you are (and aren't) good at -- Third : make (and break) connections -- Fourth : understand what can (and can't) be predicted -- Fifth : unravel (and follow) the rules -- Revolutionary rethinking at ING Direct -- Rethinking at Eclipse -- Rethinking at Cranium -- Sixth : morph again and again.
Electronic reproduction.
Keywords: Management; Strategic planning; Organizational effectiveness; New products; Electronic books