Cross, Robert L., 1967-

Driving results through social networks how top organizations leverage networks for performance and growth / [electronic resource] : How top organizations leverage networks for performance and growth Rob Cross and Robert J. Thomas. - 1st ed. - San Francisco, Calif. : Jossey-Bass, c2009. - 1 online resource (xxi, 217 p.) : ill. - The Jossey-Bass business & management series . - Jossey-Bass business & management series. .

Description based on print version record.

Includes bibliographical references (p. 195-209) and index.

"Driving Results Through Social Networks shows executives and managers how to obtain substantial performance and innovation impact by better leveraging these traditionally invisible assets. For the past decade, Rob Cross and Robert J. Thomas have worked closely with executives from over a hundred top-level companies and government agencies. In this groundbreaking book, they describe in-depth how these leaders are using network thinking to increase revenues, lower costs, and accelerate innovation"--Resource description page.

0470392495 9780470392492

CL0500000067 Safari Books Online


Business networks.
Social networks.
Management.


Electronic books.