TY  - BOOK
AU  - Cross,Robert L.
AU  - Thomas,Robert J.
ED  - Safari eBooks.
TI  - Driving results through social networks: how top organizations leverage networks for performance and growth 
T2  - The Jossey-Bass business & management series
SN  - 0470392495
PY  - 2009///
KW  - Business networks
KW  - Social networks
KW  - Management
KW  - Electronic books
KW  - local
N1  - Description based on print version record; Includes bibliographical references (p. 195-209) and index
N2  - "Driving Results Through Social Networks shows executives and managers how to obtain substantial performance and innovation impact by better leveraging these traditionally invisible assets. For the past decade, Rob Cross and Robert J. Thomas have worked closely with executives from over a hundred top-level companies and government agencies. In this groundbreaking book, they describe in-depth how these leaders are using network thinking to increase revenues, lower costs, and accelerate innovation"--Resource description page
UR  - http://ezproxy.alfaisal.edu/login?url=http://academic.safaribooksonline.com/?uiCode=sdl&xmlId=9780470392492
ER  -