Social media 101 tactics and tips to develop your business online / [electronic resource] :
Chris Brogan.
- Hoboken, N.J. : J. Wiley & Sons, c2010.
- 1 online resource (xiv, 337 p.) : ill.
Description based on print version record.
Includes bibliographical references and index.
Above all else : people -- What social media does best -- Social media does not replace marketing strategy -- Making business sense of social media -- Social media as personal power -- Social media for your career -- Threading some trends together -- The vital importance of your network.
CL0500000068 Safari Books Online
Internet marketing. Social media--Economic aspects. Customer relations--Management. Information technology--Management.