Brogan, Chris.

Social media 101 tactics and tips to develop your business online / [electronic resource] : Chris Brogan. - Hoboken, N.J. : J. Wiley & Sons, c2010. - 1 online resource (xiv, 337 p.) : ill.

Description based on print version record.

Includes bibliographical references and index.

Above all else : people -- What social media does best -- Social media does not replace marketing strategy -- Making business sense of social media -- Social media as personal power -- Social media for your career -- Threading some trends together -- The vital importance of your network.



CL0500000068 Safari Books Online


Internet marketing.
Social media--Economic aspects.
Customer relations--Management.
Information technology--Management.


Electronic books.