Wunker, Stephen M., <br/><br/>
Jobs to be done :  a roadmap for customer-centered innovation / 
Stephen Wunker, Jessica Wattman, David Farber. 
 -  [2017] 
 - 1 online resource (1 volume) :  illustrations 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780814438084 0814438083 
<br/><br/><label>Source: </label>CL0500000793  Safari Books Online 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Creative ability in business.<br/>New products.<br/>Cost effectiveness.<br/>Consumer satisfaction.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HD53