The innovation book how to manage ideas and execution for outstanding results - Mckeown, Max.; Safari eBooks (Harlow, UK : Pearson Education, 2014)
Description based on online resource; title from title page (Safari, viewed Aug. 22, 2014).
"Winning with innovation making new ideas useful selling radical change creating dynamic business models thinking like a gamechanger leading innovative teams using powerful creativity tools"--Cover.
Includes bibliographical references and index.
Keywords: Technological innovations -- Management; Creative ability in business; Creative thinking; Strategic planning; New products; Diffusion of innovations -- Management; Electronic books