Morrison, Michael,  1970- <br/><br/>
Injecting iAds into iPhone apps  [electronic resource] / 
Michael Morrison. 
 - [Sebastopol, Calif?] :  O'Reilly Media,  2010. 
 - 1 streaming video file (1 hr., 18 min. 4 sec.) :  digital, sd., col. 
 - O'Reilly breakdown .
 - O'Reilly breakdown. .
<br/><br/> Title from title screen. 
<br/><br/>Interviewer, Brett McLaughlin. 
<br/><br/> "Apple's new iAd framework promises to standardize the world of app marketing. Rather than learning and choosing from several third-party providers, Apple's framework makes it simple to inject iAds into your own apps. But, like any framework, you've got to know how it works--and where the tricky spots are. Mike Morrison, a seasoned iPhone app developer, takes you through the ins and outs of iAds. You'll learn how to handle multiple orientations, position an ad for maximum visibility, and even check out how your ads are doing."--Resource description page. 
<br/><br/><label>Source: </label>CL0500000095  Safari Books Online 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Cell phone advertising.<br/>Marketing--Technological innovations.<br/>iPhone (Smartphone)<br/>Application software.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.