Powerful storytelling techniques - Lee, David; Safari eBooks (Alexandria, VA : ASTD Press, 2012)
Types of stories and their uses -- Illustration, explanation, and impact stories and analogies -- "This is who we are and what we're proud of" stories -- Perspective change stories -- "I didn't think I could do it ... but I did!" stories -- "So I said to him '_____'" stories -- Flight simulator stories -- Cool scientific research stories -- How to become a "story-catcher" -- References & resources -- Job aids.
Description based on print version record.
Cover title.
"Published by the American Society for Training & Development."
Includes bibliographical references.
Keywords: Storytelling; Business presentations; Business -- Anecdotes; Electronic books