TY - BOOK AU - McCreadie,Karen ED - Safari eBooks. TI - Low-budget marketing for rookies T2 - For rookies PY - 2014/// KW - Marketing KW - Management KW - Cost effectiveness KW - Costs KW - Electronic books KW - local N1 - Author's name from back cover; "From rookie to expert in a week"--Cover; Includes index UR - http://ezproxy.alfaisal.edu/login?url=http://academic.safaribooksonline.com/?uiCode=sdl&xmlId=9781907794711 ER -