02107cam a2200325 i 450000100090000000300070000900500170001600800410003301000170007402000300009102000300012104000320015104200080018305000250019110000220021624500800023826000100031826400420032830000230037033600260039333700280041933800270044750000200047452010940049465000160158865000500160465000480165465000550170265500240175718173526US-DLC20180722100705.0140602s2014    nyu           001 0 eng    a  2014021086  a9781591847984 (softcover)  z9781591847373 (hardcover)  aDLCbengcDLCerdadDLCdAU  apcc00aHD57.7b.B72743 20151 aBranson, Richard.14aThe Virgin way :bif it's not fun, it's not worth doing /cRichard Branson.  c2015. 1aNew York :bPortfolio/Penguin,c2015.  a392 pages ;c24 cm  atext2rdacontentbtxt  aunmediated2rdamediabn  avolume2rdacarrierbnc  aIncludes index.  a"  While building the Virgin Group over forty years, Richard Branson has never shied away from seemingly outlandish challenges that others (including his own colleagues on several occasions) considered sheer lunacy. He has taken on giants like British Airways and won, and monsters like Coca-Cola and lost.  Now Branson gives an inside look at his strikingly different swashbuckling style of leadership. Learn how fun, family, passion, and the dying art of listening are key components to what his extended family of employees around the world have always dubbed (with a wink) the "Virgin Way."     This unique perspective comes from a man who dropped out of school at sixteen, suffers from dyslexia, and has never worked for anyone but himself. He may be famous for thinking outside the box-an expression he despises-but Branson asserts that "you'll never have to think outside the box if you refuse to let anyone build one around you."     This is a unique book on leadership from someone who readily admits he has never read a book on leadership in his life. So expect the unexpected"-- 0aLeadership. 7aBUSINESS & ECONOMICS / Motivational.2bisacsh 7aBUSINESS & ECONOMICS / Leadership.2bisacsh 7aBUSINESS & ECONOMICS / Careers / General.2bisacsh 02localaPrint books.