Mukherjee, Ashesh,

The internet trap : five costs of living online / Ashesh Mukherjee - xx, 105 pages ; 24 cm

Includes bibliographical references (pages 93-102) and index

Too many temptations -- Too much information -- Too much customization -- Too many comparisons -- Too little privacy -- Conclusion 1 2 3 4 5 6

Ashesh Mukherjee uses the latest research in consumer psychology to highlight five hidden costs of living online: too many temptations, too much information, too much customization, too many comparisons, and too little privacy. The book provides actionable solutions to minimize these costs. This book provides a new perspective on the dark side of the internet, and gives readers the tools to become a smart user of the internet. Residence: Montreal, QC

1442649836 9781442649835


Internet--Psychological aspects
Internet--Social aspects
Social media--Psychological aspects
Social media--Social aspects
Internet addiction
Social media addiction


Print books.

HM1017 / .M85 2018