David, Fred R.,

Strategic management : concepts and cases, a competitive advantage approach / Fred R. David, Francis Marion University, Florence, South Carolina, Forest R. David, Strategic Planning Consultant, Ocean Isle Beach, North Carolina, Meredith E. David, Baylor University, Waco, Texas. - 17th edition. - ©2022 - xxviii, 380 pages : illustrations ; 28 cm

Includes bibliographic references and index.

9781292441405

2018037425


Strategic planning.
Strategic planning--Case studies.


Print books.

HD30.28 / .D385 2022