03063cam a2200325 i 4500 22995689 20250422091944.0 230302s2023 enka b 001 0 eng 2023933750 9781035344468 (paperback) DLC eng rda DLC AU pcc Alfaisal Main Library HD45 .R378 2023 Research handbook on digital strategy / edited by Carmelo Cennamo, Professor of Strategy and Entrepreneurship, Copenhagen Business School, Denmark and Affiliate Professor of Digital Transformation, SDA Bocconi School of Management, Italy, Giovanni Battista Dagnino, Chair of Management and Professor of Digital Strategy, University of Rome LUMSA, Italy, Feng Zhu, Professor of Business Administration, Harvard Business School, USA. Cheltenham, UK ; Northampton, MA, USA : Edward Elgar Publishing, ©2023 420 pages illustrations ; 26 cm text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes bibliographical references and index. "This state-of-the-art Research Handbook presents a comprehensive overview of the key strategic challenges that firms face when dealing with digital markets, platforms, and products and services, from old strategy questions in need of different solutions to entirely novel issues posed by the new competitive digital context. Bringing together contributions from international experts in digital strategy, the Research Handbook depicts the contours of the major threads of investigation that shape the digital transformation process at firm, platform, market, and industry levels. Chapters explore the fundamentals of digital strategy and digitization, the design of digital organizational architectures, how value is created and captured through data strategies, and the manifold challenges that firms face in the digital era. From the impact of Big Data analytics and AI on management thinking and practice to the nature of digital competition and user engagement on social media platforms, the Research Handbook takes stock of emerging issues and advancements in digital strategy research and ultimately considers how future digital strategy frameworks might be cultivated. This timely Research Handbook will be an invaluable tool for students and scholars of strategic management, international management, entrepreneurship, and technology and innovation management. Its discussion of how digital strategy relates to traditional strategy frameworks will also benefit executives, entrepreneurs, and consultants with an interest in better understanding the state of the art of digital strategy"-- Technological innovations Management. Strategic planning. Print books. local 4 Cennamo, Carmelo, editor. Dagnino, Giovanni Battista, 1960- editor. Zhu, Feng (College teacher), editor. lcc BOOKS 604150 604150 0 0 lcc 0 0 AU AU GEN 2025-04-22 0 HD45 .R378 2023 AU00000000020586 2025-04-22 09:21:03 485.00 2025-04-22 BOOKS