Brands in the age of AI /
Mark Kingsley.
- 160 pages
- SVA masters in branding .
Includes bibliographical references and index.
"Brands in the Age of AI by Mark Kingsley explores how AI reshapes branding, enabling personalized consumer experiences and data-driven strategies while addressing challenges in a rapidly evolving landscape"-- Provided by publisher.
9780760395219
2025012614
Branding (Marketing) Brand name products Artificial intelligence