03769cam a22003378i 4500001001400000003000400014005001700018007000300035008004100038010001700079020003100096040004000127042000800167050002300175100003300198245008000231263000900311264005200320300001500372338002700387504004100414505137300455520103601828520025702864650004403121650004803165650003103213655002403244700009003268700007303358in00024365535DLC20260208111746.0t|251213s2026 nju b 000 0 eng c a 2025043864 a9781394275403q(paperback) aLBSORbengerdacLBSORdDLC-MRCdAU apcc00aQ335b.A39675 2026 4Yang Cheng, Dejan Verčič00aAI and strategic communication /c[edited by] Yang Cheng, Dejan Verčič. a2601 1aHoboken, New Jersey :bWiley-Blackwell,c[2026] a324 pages  avolumebnc2rdacarrier aIncludes bibliographical references.0 aStaying human in a smart machine world / Anne Gregory, Swati Virmani -- AI and privacy : privacy concerns in the public sphere / Tugce Ertem-Eray, Eyun-Jung Ki -- AI, activism, and strategic communication : grappling with evolving power dynamics / Dean Kruckeberg, Marina Vujnovic, Chris Galloway, Lukasz Swiatek -- Anxiety and education : how not to become obsolete / Cheng Chen, Qian Xu -- AI strategies and tools for public relations practitioners / Stephen Waddington -- Linking AI with internal communication : a systematic review / Yi Luo, Dongdong Yang, Hua Jiang -- Does AI democratize commercial content creation? : changes to the strategic communication profession / Jukka Niittymaa, Joel Mero, Vilma Luoma-aho -- Collaborating with AI : the next frontier of crisis communication / Elise Karinshak, Wenqing Zhao, Philippe Borremans, Yan Jin -- Human-robot communication and organizational public relationships / Jeyoung Oh, Eyun-Jung Ki -- Democracy and public deliberations in an AI-mediated world / Anca Anton -- Deepfakes in subversive strategic communication : challenges and responses / Sergei Samoilenko, Inna Suvorova -- AI, biases, and cultures : values in a machine world / Shannon Bowen, Evgeny N. Pashentsev -- Strategic communication for AI : how strategic communication makes AI socially accepted / Yangzhi (Nicole) Jiang, Yang Cheng, Yuan Wang. a"AI and Strategic Communication examines the impact of artificial intelligence on strategic management and communication practices. Addressing the intricate interplay of AI across individual, organizational, and societal levels, this book offers a holistic exploration of the challenges and opportunities that arise with the integration of AI in strategic communication. Going beyond technical considerations, the text delves into the ethical, cultural, and practical dimensions of incorporating AI, providing a comprehensive overview for students, researchers, and professionals. As our world becomes increasingly technology-driven, this text emphasizes the importance of maintaining human authenticity and empathy in the face of evolving communication landscapes. With a keen focus on societal dynamics and organizational communication, AI and Strategic Communication equips readers with the knowledge and insights needed to navigate the complex and dynamic terrain of AI-driven communication practices in contemporary society"-- aProvides an essential guide to AI's impact on PR practices, ethics, and societal implications As AI technologies continue to evolve, communication professionals must understand their profound effects on media relations, activism, and digital engagement 0aArtificial intelligencexSocial aspects 0aPublic relationsxTechnological innovations 0aCommunication and traffic. 0aPrint books.2local1 aCheng, Yangc(Associate professor)eeditor4http://id.loc.gov/vocabulary/relators/edt1 aVerčič, Dejaneauthor4http://id.loc.gov/vocabulary/relators/aut