McGrath, Rita Gunther.

The end of competitive advantage : how to keep your strategy moving as fast as your business / Rita McGrath. - c2013 - pages cm

Includes bibliographical references.

The end of competitive advantage -- Continuous reconfiguration -- Healthy disengagement -- Flexible resource allocation -- Ongoing innovation -- The leadership mindset -- What transient competitive advantage means for you.

9781422172810 (alk. paper)

2012051721


Competition.
Strategic planning.


Print books.

HD30.28 / .M38378 2013

658.4/012