01158nam a2200361Ia 4500 (OCoLC)868378647 US-DLC 20161026151111.0 m o d cr unu 140616s2014 enka sb 001 0 eng d 9780749468897 0749468904 (OCoLC)881433017 CL0500000448 Safari Books Online UMI DLC Eng. AU Alfaisal Main Library HD59 .W387 2014 Watson, Tom, 1950- Evaluating public relations : a guide to planning, research and measurement / Tom Watson and Paul Noble. 3rd ed. London : Kogan Page Limited, 2014. (VIII-199 pages.) : ill. ; 24 cm. Includes bibliographical references and index. Public relations Evaluation. Public relations Planning. Public relations Research. Print books. local Noble, Paul, 1955- PR in practice series. lcc BOOKS London : Kogan Page Limited, 2014. 8351 8351 0 0 lcc 0 0 AU AU GEN 2016-01-05 0 HD59 .W387 2014 AU0000000003897 2016-01-05 00:00:00 270.00 2016-01-05 BOOKS