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Trade promotion strategies best practices [electronic resource] / Michel Borgeon and Claude Cellich.

By: Contributor(s): 2012Edition: 1st edDescription: 1 online resource (1 v.) : illISBN:
  • 9781606492307
  • 1606492306
Subject(s): Genre/Form: Additional physical formats: Print version:: Trade promotion strategies best practices.Online resources:
Item type: eBooks
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Description based on print version record.

Includes bibliographical references and index.

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