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In search of stupidity [electronic resource] : over 20 years of high-tech marketing disasters / Merrill R. Chapman.
Series: Safari Books Onlinec2006Edition: 2nd edDescription: xxxii, 373 p. : ill. ; 23 cmISBN:- 9781590597217
- 1590597214
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Includes bibliographical references (p. [359]-360) and index.
Electronic reproduction. Boston, Mass. : Safari Books Online, 2008 Mode of access: World Wide Web. Available to subscribing institutions. s2008 maun s