Making meaning [electronic resource] : how successful businesses deliver meaningful customer experiences / Steve Diller, Nathan Shedroff, Darrel Rhea.
Series: Safari Books Onlinec2006Description: vi, 146 p. : illISBN:- 0321374096 (hbk.)

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Includes index.
Electronic reproduction. Boston, Mass. : Safari Books Online, 2006. Mode of access: World Wide Web. Available to subscribing institutions. s2006 maun s