The Ernst & Young business plan guide [electronic resource] / Brian R. Ford, Jay M. Bornstein, Patrick T. Pruitt.
Series: Safari Books Onlinec2007Edition: 3rd edDescription: xix, 233 p. : ill. ; 23 cmISBN:- 9780470112694
- 0470112697
- Ernst and Young business plan guide

Rev. ed. of: The Ernst & Young business plan guide / Eric S. Siegel, Brian R. Ford, Jay M. Bornstein. 2nd ed. c1993.
The business plan -- Who reads the business Plan? -- Legal forms of a business -- Due diligence -- Contents -- Executive summary -- General company description -- Products and services -- Marketing plan -- Operational plan -- Management and organization -- Major milestones -- Structure and capitalization -- Financial plan -- Confidentiality agreements -- Further considerations -- Resources for the entrepreneur -- Conclusion.
Electronic reproduction. Boston, Mass. : Safari Books Online 2008 Mode of access: World Wide Web. Available to subscribing institutions. s2008 maun s