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Behavioural targeting [electronic resource] : an online analysis for efficient media planning? / Alice Klever.

By: Contributor(s): Publication details: Hamburg [Germany] : Diplomica Verlag, 2009.Description: 78 p. : ill. (some col.)ISBN:
  • 9783836674058
  • 9783836624053 (e-book)
Subject(s): Genre/Form: LOC classification:
  • HF5415.1265 .K54 2009eb
Online resources:
Item type: eBooks
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Cover title.

Includes bibliographical references.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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