The Indian media business [electronic resource] / Vanita Kohli-Khandekar.
Publication details: Delhi ; London : SAGE, 2009.Edition: 3rd edDescription: 1 online resource (xxvii, 373 p.) : illISBN:- 9788132107941 (ebook) :
- 302.23 23
- P92.I7 K64 2009
eBooks
Includes bibliographical references and index.
This title presents a comprehensive & detailed perspective on the current state of the Indian media industry. Using case studies from companies such as BCCL and Future Media, Vanita Kohli presents a strong guide to the confusing terrain of the Indian media business.
Specialized.
Description based on print version record.

