The rhetoric of moral protest : public campaigns, celebrity endorsement, and political mobilization / Christian Lahusen.
Series: De Gruyter studies in organization ; 76Publisher: Berlin ; New York : W. de Gruyter, 1996Description: 1 online resource (444 pages) : illustrations, musicContent type:- text
- computer
- online resource
- 311015093X (acid-free paper)
- 9783110150933
- 9783110813258 (e-book)
- 306.4/84 20
- ML3470 .L35 1996eb

Includes bibliographical references (pages [395]-425).
part I. Towards a theory of political mobilization -- part II. Investing in popular music : the opportunities for campaigning -- part III. Designing and composing protest simulacra : the campaign events and artifacts -- part IV. Understanding and explaining mobilization : campaign strategies and organized collective action -- part V. The globalization of collective action : international campaigns in context.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.