Barnes and Noble [electronic resource] : big data analysis across "bricks" and "clicks" for driving competitive advantage / Marc Parrish.
Series: Safari Books Online2011Description: 1 streaming video file (30 min., 20 sec.) : digital, sd., colSubject(s): Genre/Form: Online resources: Summary: "This presentation will focus on how businesses can maximize big data analytics for deeper customer insights." --Resource description page.
Title from title screen.
Recorded at O'Reilly strata making data work conference: Feb. 1-3, 2011, Santa Clara, Calif.
"This presentation will focus on how businesses can maximize big data analytics for deeper customer insights." --Resource description page.
Electronic reproduction. Boston, Mass. : Safari Books Online, 2011 Mode of access: World Wide Web. Available to subscribing institutions. s2011 maun s