Modern analysis of customer surveys [electronic resource] : with applications using R / edited by Ron S. Kenett, Silvia Salini.
Series: Statistics in practicec2012Description: 1 online resource (xiv, 500 p.) : illSubject(s):- Consumer satisfaction -- Research -- Statistical methods
- Consumer satisfaction -- Evaluation
- Consumers -- Research -- Statistical methods
- Consumers -- Research -- Data processing
- Sampling (Statistics) -- Evaluation
- Surveys -- Statistical methods
- Surveys -- Data processing
- Application software
- R (Computer program language)
eBooks
Description based on print version record.
Standards and classical techniques in data analysis of customer satisfaction surveys / Silvia Salini and Ron S Kenett -- The ABC annual customer satisfaction survey / Ron S Kenett and Silvia Salini -- Census and sample surveys / Giovanna Nicolini and Luciana Dalla Valle -- Measurement scales / Andrea Bonanomi and Gabriele Cantaluppi -- Integrated analysis / Silvia Biffignandi -- Web surveys / Roberto Furlan and Diego Martone -- The concept and assessment of customer satisfaction / Irena Ograjen(breve)sek and Iddo Gal -- Missing data and imputation methods / Alessandra Mattei, Fabrizia Mealli and Donald B. Rubin -- Outliers and robustness for ordinal data / Marco Riani, Francesca Torti and Sergio Zani -- Statistical inference for causal effects / Fabrizia Mealli, Barbara Pacini and Donald B. Rubin -- Bayesian networks applied to customer surveys / Ron S. Kenett, Giovanni Perruca and Silvia Salini -- Log-linear model methods / Stephen E. Fienberg and Daniel Manrique-Vallier -- CUB models: statistical methods and empirical evidence / Maria Iannario and Domenico Piccolo -- The Rasch model / Francesca De Battisti, Giovanna Nicolini and Silvia Salini -- Tree-based methods and decision trees / Giuliano Galimberti and Gabriele Soffritti -- PLS models / Giuseppe Boari and Gabriele Cantaluppi -- Nonlinear principal component analysis / Pier Alda Ferrari and Alessandro Barbiero -- Multidimensional scaling / Nadia Solaro -- Multilevel models for ordinal data / Leonardo Grilli and Carla Rampichini -- Quality standards and control charts applied to customer surveys / Ron S. Kenett, Laura Deldossi and Diego Zappa -- Fuzzy methods and satisfaction indices / Sergio Zani, Maria Adele Milioli and Isabella Morlini -- An introduction to R457 / Stefano Maria Iacus.
Includes bibliographical references and index.