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Intelligence how to compete in China's e-commerce market : a brief discussion about the challenges many Western companies have experienced in China's e-commerce market, and some practical advice on how to successfully compete there / by Xin Wang and Z. Justin Ren. by Publisher: Cambridge, MA : MIT Sloan Management Review, [2012]Copyright date: (copy)2012
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  • Brief discussion about the challenges many Western companies have experienced in China's e-commerce market, and some practical advice on how to successfully compete there
In: MIT Sloan management review Vol. 54 no. 1 Fall 2012.
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