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The persuasive power of campaign advertising [electronic resource] / Travis N. Ridout, Michael M. Franz.

By: Contributor(s): Publication details: Philadelphia : Temple University Press, 2011.Description: x, 186 p. : illISBN:
  • 1439903328
  • 1439903336
  • 1439903344
  • 9781439903322
  • 9781439903339
  • 9781439903346
Subject(s): Genre/Form: DDC classification:
  • 324.7/30973 22
LOC classification:
  • JK2281 .R54 2011eb
Online resources:
Item type: eBooks
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Includes bibliographical references and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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