Branding with brains [electronic resource] : the science of getting customers to choose your company / Tjaco Walvis.

By: Contributor(s): 2010Description: 1 online resource (xv, 244 p.) : illOther title:
  • Science of getting customers to choose your company
Subject(s): Genre/Form: Additional physical formats: Print version:: Branding with brains.Online resources:
Item type: eBooks
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Description based on print version record.

Includes bibliographical references and index.

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