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1. BOOKS
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Introduction to social media marketing : a guide for absolute beginners / Todd Kelsey ; [technical reviewer, Brandon Lyon] by Publisher: Wheaton, Illinois : Apress, ©2017Distributor: New York, NY : Distributed to the book trade worldwide by Springer Science + Business Media ©2017
Availability: Items available for loan: Alfaisal University (1)Location, call number: On Shelf HF5415.1265 .K3936 2017.

2. BOOKS
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Social media management : persuasion in networked culture / Ben Shields. by Publisher: New York : Oxford University Press, [2017]
Availability: Items available for loan: Alfaisal University (1)Location, call number: On Shelf HF5415.1265 .S5334 2017.

3. BOOKS
Contemporary issues in social media marketing / Bikramjit Rishi, Subir Bandyopadhyay. by
Edition: 1 Edition.
Publisher: New York : Routledge, 2017
Availability: Items available for loan: Alfaisal University (1)Location, call number: On Shelf HF5415.1265 .R57 2017.

4. BOOKS
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Chaos monkeys : obscene fortune and random failure in Silicon Valley / Antonio García Martínez by
Edition: First edition
Publisher: New York, NY : Harper, an imprint of HarperCollinsPublishers, [2016]
Availability: Items available for loan: Alfaisal University (1)Location, call number: On Shelf HF5414 .G375 2016.

5. BOOKS
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#AskGaryVee : one entrepreneur's take on leadership, social media, & self-awareness / Gary Vaynerchuk by
Edition: First edition
Publisher: New York, NY : Harper Business, an imprint of HarperCollinsPublishers, [2016]
Other title:
  • Askgaryvee
  • Ask Gary Vee
  • #AskGaryVee : one entrepreneur's take on leadership, social media, & self-awareness and winning, marketing, venture capital, arbitrage, digital media, influences, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling & the New York Jets
Availability: Items available for loan: Alfaisal University (1)Location, call number: On Shelf HF5415 .V323 2016.

6. BOOKS
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Return on engagement : content strategy and web design techniques for digital marketing / Tim Frick and Kate Eyler-Werve. by
Edition: Second edition.
c2014
Availability: Items available for loan: Alfaisal University (1)Location, call number: On Shelf HF5415.1265 .F745 2014.

7. eBooks
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8. eBooks
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9. eBooks
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10. eBooks
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ROI of $ocial media [electronic resource] : how to improve the return on your social marketing investment / Guy Powell, Steven Groves, Jerry Dimos. by
Publication details: Singapore : John Wiley & Sons (Asia), c2011
Other title:
  • ROI of social media
  • Return of investment of social media
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Availability: No items available.

11. eBooks
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Social media marketing [electronic resource] : an hour a day 2nd edition / Dave Evans. by
Edition: 2nd ed.
Publication details: Indianapolis, IN : Wiley, 2012
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12. eBooks
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13. eBooks
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14. eBooks
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15. eBooks
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16. eBooks
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17. eBooks
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18. eBooks
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19. eBooks
Increasing the ROI of social media marketing / V. Kumar and Rohan Mirchandani. by Publisher: Cambridge, MA : MIT, 2012
Other title:
  • Increasing the return on investments of social media marketing
In: MIT Sloan management review Vol. 54, no. 1, Fall 2012.
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Availability: No items available.

20. eBooks

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