Building Communities : Social Networking For Academic Libraries.

By:

Garofalo, Denise

Contributor(s):

ScienceDirect eBooks

Series: Chandos Publishing Social Media Ser2013Description: 1 online resourceContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

1306176905
9781306176903
1843347350
9781843347354
9781780634012
1780634013

Subject(s):

Genre/Form:

Electronic books.

Additional physical formats: Print version:: No titleLOC classification:

Z675

Online resources:

Contents:

1. The whats and whys of social networking for academic libraries -- 2. How to approach the implementation of social media technologies -- 3. Case studies of academic libraries and social media networking -- 4. First steps -- 5. Make the connection : posting on social media -- 6. Evaluating the impact of social media in academic libraries -- 7. Closing thoughts.

Summary: A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. "Building Communities" is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers the beginning of social networking in the academic context, how to implement use of social media technologies, and evaluating their use. The final section considers the future and asks: "Whats next?"

Item type:

eBooks

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A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. "Building Communities" is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers the beginning of social networking in the academic context, how to implement use of social media technologies, and evaluating their use. The final section considers the future and asks: "Whats next?"

Includes bibliographical references and index.

Print version record.

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