The why of consumption [electronic resource] : contemporary perspectives on consumer motives, goals and desires / edited by S. Ratneshwar, David Glen Mick, and Cynthia Huffman.
Series: Routledge studies in interpretive marketing researchPublication details: London ; New York : Routledge, 2000.Description: xx, 330 p. : illISBN:- 9780203380338
- Also available in print edition.

Includes bibliographical references and index.
Also available in print edition.
Electronic reproduction. [London, Eng. : Taylor and Francis, 2010]. PDF file created from digital scan of print book.