Virtual worlds and e-commerce [electronic resource] : technologies and applications for building customer relationships / Barbara Ciaramitaro, editor.

Contributor(s):

Publication details: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2011.Description: electronic texts (327 p. : ill.) : digital filesISBN:

9781616928100 (ebook)

Subject(s):

Genre/Form:

Electronic books.

Additional physical formats: No titleDDC classification:

658.8/72 22

LOC classification:

HF5548.32 .V567 2011e

Online resources:

Click here to access online

Available additional physical forms:

Also available in print.

Contents:

1. Virtual worlds / David Oyarzun, Mar�ia Carretero, Amalia Ortiz, Alex Garc�ia-Alonso -- 2. 3D3C real virtual worlds defined / Yesha Sivan -- 3. From e-commerce to v-commerce / Susan Jones -- 4. Convergence of online gaming and e-commerce / Tracy Harwood -- 5. Evolution of business in virtual environments / Rita King -- 6. Company specific virtual worlds / Paul Blowers -- 7. Virtual worlds and the military / Barbara Ciaramitaro, James Jones -- 8. Virtual education / Barbara Ciaramitaro -- 9. Virtual market economies and the business of virtual worlds / Lee Hwang -- 10. Legal issues in the virtual world and e-commerce / Daniel Hoops -- 11. Achieving realism in 3D interactive systems / Arman Gukasyan, Nadezhda Ilyina, Alexander Lavrov -- 12. Learning space in virtual environments / M. Kyritsis, S. Gulliver, S. Morar -- 13. Opening the content pipeline for opensim-based virtual worlds / Shenlei Winkler -- 14. Security and privacy concerns of virtual worlds / Greg Gogolin -- 15. The role of standards for e-commerce in virtual worlds / Joerg Kloss -- 16. Culture-sensitive virtual e-commerce design with reference to female consumers in Saudi Arabia / Khulood Rambo, Kecheng Liu -- 17. The future of virtual worlds in e-commerce / William Burns -- 18. Virtual worlds / Charles Schultz.

Abstract: "This book presents various opinions, judgments, and ideas on how the use of digitally created worlds is changing the face of e-commerce and extending the use of Internet technologies to create a more immersive experience for customers"--Provided by publisher.

Item type:

eBooks

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Title notes ( 7 )

No physical items for this record

Includes bibliographical references.

Restricted to subscribers or individual electronic text purchasers.

"This book presents various opinions, judgments, and ideas on how the use of digitally created worlds is changing the face of e-commerce and extending the use of Internet technologies to create a more immersive experience for customers"--Provided by publisher.

Also available in print.

Mode of access: World Wide Web.

Description based on title screen (IGI Global, viewed Nov. 15, 2010).