Includes bibliographical references and index.

Vol. 1. Section 1. Background and Development -- 1. J.C.R. Licklider and the Rise of Interactive and Networked Computing -- 2. Mobile Social Web: Opportunities and Drawbacks -- 3. Mobile Social Networks and Services -- 4. Social Media Marketing: Web X.0 of Opportunities -- 5. Citizen Marketing -- 6. The Past, Present, and Future of Podcasting -- 7. The Rise of the Chinese Blogosphere -- 8. E-Government: A Case Study of East African Community Initiative -- 9. Corporate Added Value in the Context of Web 2.0 -- 10. A Social Capital Perspective on Collaboration and Web 2.0 -- 11. Social Capital, Social Networks, and the Social Web: The Case of Virtual Volunteering -- 12. From Software to Team Ware: Virtual Teams and Online Learning Culture --

Section 2. Concepts, Contexts, and Applications -- 13. Folksonomy: The Collaborative Knowledge Organization System -- 14. Folksonomy: Creating Metadata through Collaborative Tagging -- 15. E-Tagging in Context: Information Management across Community Networks -- 16. Using Notification Systems to Create Social Places for Online Learning -- 17. Peer Learning and Social Interactions in an Asynchronous Learning Environment -- 18. Educational Podcasting: A Taxonomy of Pedagogical Applications -- 19. Wiki Use in Higher Education: Implications for Group Size and Task Complexity -- 20. The Hybrid Course: Facilitating Learning through Social Interaction Technologies -- 21. The Use of Social Interaction Technologies in E-Portfolios -- 22. Commerce and Gender: Generating Interactive Spaces for Female Online Users -- 23. Social Interaction Technologies: A Case Study of Guanxi and Women Managers' Careers in Information Technology in China -- 24. Online Participation: Shaping the Networks of Professional Women -- 25. Women Bloggers Seeking Validation and Financial Recompense in the Blogosphere -- 26. Personal Blogging: Individual Differences and Motivations -- 27. Audience Replies to Character Blogs as Parasocial Relationships -- 28. Situating Social Identity through Language Convergence in Online Groups -- 29. Online Relationships and the Realm of Romantic Possibilities -- 30. The Virtual Social Continuum Expressed: Interaction and Community Formation in MMORPGs --

Section 3. Issues, Viewpoints, and Perspectives -- 31. Legal Issues Associated with Emerging Social Interaction Technologies -- 32. Section 230 of the Communications Decency Act: How ISPs and Users are Legally Exempted from Offensive Materials -- 33. Blogs and Forums in a Presidential Election Process in Turkey -- 34. Wiki Journalism -- 35. Public Intimacy and the New Face (Book) of Surveillance: The Role of Social Media in Shaping Contemporary Dataveillance --

Vol. 2. 36. Emerging Online Democracy: The Dynamics of Formal and Informal Control in Digitally Mediated Social Structures -- 37. Squeak Etoys: Interactive and Collaborative Learning Environments -- 38. The Sun Earth Moon System: Connecting Science and Informal Learning -- 39. Neogeography -- 40. Social Software Use in Public Libraries -- 41. Marketing for Children Using Social Interaction Technologies -- 42. The Use of Social Media by Nonprofit Organizations: An Examination from the Diffusion of Innovations Perspective -- 43. Towards Understanding the Successful Adoption of Blog-Based Knowledge Management Systems: A Socio-Psychological Approach -- 44. Social Software for Customer Knowledge Management -- 45. Critical Success Factors in the Development of Folksonomy-Based Knowledge Management Tools -- 46. Representing and Sharing Tagging Data Using the Social Semantic Cloud of Tags -- 47. A Framework for Analyzing Social Interaction Using Broadband Visual Communication Technologies -- 48. Using the Social Web for Collaboration in Software Engineering Education -- 49. Online Scams: Case Studies from Australia -- 50. The Usability of Social Software --

Section 4. Selected Readings -- 51. Interactivity Redefined for the Social Web -- 52. Social Technologies and the Digital Commons -- 53. Virtual Constructivism: Avatars in Action -- 54. Managing E-Relationships in a Supply Network -- 55. A Study of Friendship Networks and Blogosphere -- 56. Blogs as a Social Networking Tool to Build Community -- Compilation of References.

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"This book explores the origin, structure, purpose, and function of socially interactive technologies known as social software"--Provided by publisher.

Also available in print.

Mode of access: World Wide Web.