000 01397cam a2200361 a 4500
001 EDZ0000116395
003 StDuBDS
005 20161031105128.0
006 m||||||||d||||||||
007 cr |||||||||||
008 130111s2007 caua fo| 000|0|eng|d
020 _a9781446261767 (ebook) :
_cNo price
040 _aStDuBDS
_beng
_cStDuBDS
_epn
049 _aAlfaisal Main Library
050 0 _aHF5415.2
_b.F86 2007
082 0 4 _a658.83
_223
245 0 0 _aFundamentals of marketing research
_h[electronic resource] /
_cedited by Naresh K. Malhotra.
260 _aThousand Oaks, Calif. ;
_aLondon :
_bSAGE,
_c2007.
300 _a1 online resource (6 v.) :
_bill.
490 1 _aSAGE library in marketing
520 8 _aDrawing together papers on qualitative market research, this collection offers academics a comprehensive reading of the key issues and concepts across the field.
521 _aSpecialized.
588 _aDescription based on print version record.
504 _aIncludes bibliographical references.
650 0 _aMarketing research.
655 7 _aElectronic books.
_2local
700 1 _aMalhotra, Naresh K.
710 2 _aSage eBooks
776 0 8 _iPrint version :
_z9781412921237
830 0 _aSAGE library in marketing.
856 4 0 _uhttp://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/navigator/fundamentals-of-marketing-research
942 _2lcc
_cEBOOKS
999 _c479924
_d479924