| 000 | 01706cam a2200373 a 4500 | ||
|---|---|---|---|
| 001 | EDZ0000076862 | ||
| 003 | StDuBDS | ||
| 005 | 20161031105139.0 | ||
| 006 | m||||||||d|||||||| | ||
| 007 | cr ||||||||||| | ||
| 008 | 120418s2007 cauab fo| 001|0|eng|d | ||
| 020 |
_a9781452224817 (ebook) : _cNo price |
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| 040 |
_aStDuBDS _beng _cStDuBDS _epn |
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| 049 | _aAlfaisal Main Library | ||
| 050 | 0 |
_aHM1221 _b.C87 2007 |
|
| 082 | 0 | 4 |
_a659.2 _223 |
| 100 | 1 |
_aCurtin, Patricia A. _q(Patricia Ann), _d1955- |
|
| 245 | 1 | 0 |
_aInternational public relations _h[electronic resource] : _bnegotiating culture, identity, and power / _cPatricia A. Curtin, T. Kenn Gaither. |
| 260 |
_aThousand Oaks, [Calif.] ; _aLondon : _bSAGE, _cc2007. |
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| 300 |
_a1 online resource (xiii, 304 p.) : _bill., map. |
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| 520 | 8 | _aThis work offers an innovative critical approach to international public relations theory and practice. It presents the cultural-economic model of international public relations practice, a model that describes and explains public relations techniques and practices in a variety of regulatory, political and cultural climates. | |
| 521 | _aSpecialized. | ||
| 588 | _aDescription based on print version record. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aPublic relations. | |
| 650 | 0 |
_aPublic relations _vCross-cultural studies. |
|
| 650 | 0 | _aIntercultural communication. | |
| 655 | 7 |
_aElectronic books. _2local |
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| 700 | 1 | _aGaither, Thomas Kenneth. | |
| 710 | 2 | _aSage eBooks | |
| 776 | 0 | 8 |
_iPrint version : _z9781412914154 |
| 856 | 4 | 0 | _uhttp://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/international-public-relations |
| 942 |
_2lcc _cEBOOKS |
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| 999 |
_c480345 _d480345 |
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