| 000 | 01514cam a2200385 a 4500 | ||
|---|---|---|---|
| 001 | EDZ0000117192 | ||
| 003 | StDuBDS | ||
| 005 | 20161031105146.0 | ||
| 006 | m||||||||d|||||||| | ||
| 007 | cr ||||||||||| | ||
| 008 | 130111s2009 enka fo| 000|0|eng d | ||
| 020 |
_a9781446262443 (ebook) : _cNo price |
||
| 040 |
_aStDuBDS _beng _cStDuBDS _epn |
||
| 049 | _aAlfaisal Main Library | ||
| 050 | 0 |
_aHF5415.13 _b.M35865 2009 |
|
| 082 | 0 | 4 |
_a658.802 _223 |
| 245 | 0 | 0 |
_aMarketing strategy _h[electronic resource] / _cedited by John Cadogan. |
| 260 |
_aLondon : _bSAGE, _c2009. |
||
| 300 |
_a1 online resource (6 v.) : _bill. |
||
| 490 | 1 | _aSAGE library in marketing | |
| 520 | 8 | _aThis reference collection presents an up-to-date picture of marketing strategy, one that reflects the historical origins and evolution of marketing strategy thought, and current and emerging themes within the marketing strategy literature. | |
| 521 | _aSpecialized. | ||
| 588 | _aDescription based on print version record. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _xPlanning. |
|
| 650 | 0 | _aStrategic planning. | |
| 655 | 7 |
_aElectronic books. _2local |
|
| 700 | 1 |
_aCadogan, John W. _q(John William), _d1968- |
|
| 710 | 2 | _aSage eBooks | |
| 776 | 0 | 8 |
_iPrint version : _z9781848601178 |
| 830 | 0 | _aSAGE library in marketing. | |
| 856 | 4 | 0 | _uhttp://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/navigator/marketing-strategy |
| 942 |
_2lcc _cEBOOKS |
||
| 999 |
_c480609 _d480609 |
||