| 000 | 01386cam a2200337 a 4500 | ||
|---|---|---|---|
| 001 | EDZ0000158769 | ||
| 003 | StDuBDS | ||
| 005 | 20161031105239.0 | ||
| 006 | m||||||||d|||||||| | ||
| 007 | cr ||||||||||| | ||
| 008 | 130912s2006 enka fo| 001|0|eng|d | ||
| 020 |
_a9781483329192 (ebook) : _cNo price |
||
| 040 |
_aStDuBDS _beng _cStDuBDS _epn |
||
| 049 | _aAlfaisal Main Library | ||
| 050 | 0 |
_aHF5414 _b.A527 2006 |
|
| 082 | 0 | 4 |
_a361.00688 _223 |
| 100 | 1 |
_aAndreasen, Alan R., _d1934- |
|
| 245 | 1 | 0 |
_aSocial marketing in the 21st century _h[electronic resource] / _cAlan R. Andreasen. |
| 260 |
_aLondon : _bSAGE, _c2006. |
||
| 300 |
_a1 online resource (xi, 264 p.) : _bill. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | 8 | _a'Social Marketing in the 21st Century' is well-grounded in scholarship, synthesises a number of streams of thought, and then proposes thought-provoking applications for an existing approach to social and behavioural change through social marketing. | |
| 521 | _aSpecialized. | ||
| 588 | _aDescription based on print version record. | ||
| 650 | 0 | _aSocial marketing. | |
| 655 | 7 |
_aElectronic books. _2local |
|
| 710 | 2 | _aSage eBooks | |
| 776 | 0 | 8 |
_iPrint version : _z9781412916332 |
| 856 | 4 | 0 | _uhttp://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/social-marketing-in-the-21st-century |
| 942 |
_2lcc _cEBOOKS |
||
| 999 |
_c482625 _d482625 |
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