000 01709cam a2200421 i 4500
001 EDZ0000158370
003 StDuBDS
005 20161031105254.0
006 m||||||||d||||||||
007 cr |||||||||||
008 130912s2013 caua fo| 0|0|0|eng|d
020 _a9781446286401 (ebook) :
_cNo price
040 _aStDuBDS
_beng
_cStDuBDS
_erda
_epn
049 _aAlfaisal Main Library
050 4 _aHF5415.32
082 0 4 _a658.8340721
_223
245 0 0 _aConsumer research methods /
_cedited by James Fitchett and Andrea Davies.
264 1 _aLos Angeles :
_bSAGE,
_c2013.
300 _a1 online resource (4 volumes) :
_billustrations (black and white).
336 _atext
_2rdacontent
336 _astill image
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
490 1 _aSAGE benchmarks in social research methods
504 _aIncludes bibliographical references.
520 8 _aThis collection offers a comprehensive and illuminating overview of the main methods used in consumer research and outlines the main theoretical, conceptual and historical debates that are relevant to the area.
521 _aSpecialized.
588 _aDescription based on print version record.
650 0 _aConsumers
_xResearch
_xMethodology.
655 7 _aElectronic books.
_2local
700 1 _aFitchett, James,
_eeditor of compilation.
700 1 _aDavies, Andrea,
_eeditor of compilation.
710 2 _aSage eBooks
776 0 8 _iPrint version :
_z9781446208502
830 0 _aSAGE benchmarks in social research methods.
856 4 0 _uhttp://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/navigator/consumer-research-methods
942 _2lcc
_cEBOOKS
999 _c483194
_d483194