| 000 | 01506cam a22003618i 4500 | ||
|---|---|---|---|
| 999 |
_c486675 _d486675 |
||
| 001 | 19185947 | ||
| 003 | US-DLC | ||
| 005 | 20170719103654.0 | ||
| 008 | 160722s2016 enk b 001 0 eng | ||
| 010 | _a 2016022108 | ||
| 020 | _a9781472925350 (hardback) | ||
| 020 | _z9781472936233 (pbk.) | ||
| 040 |
_aDLC _beng _cDLC _erda |
||
| 042 | _apcc | ||
| 049 | _aAlfaisal Main Library | ||
| 050 | 0 | 0 |
_aHD69.B7 _bI5257 2016 |
| 100 | 1 |
_aInd, Nicholas, _eauthor. |
|
| 245 | 1 | 0 |
_aBrand desire : _bhow to create consumer involvement and inspiration / _cby Nicholas Ind & Oriol Iglesias. |
| 260 | _c2016 | ||
| 263 | _a1610 | ||
| 264 | 1 |
_aLondon ; _aNew York, NY : _bBloomsbury Information, _c2016. |
|
| 300 | _a183 pages cm | ||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aProduct management. | |
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aCustomer relations. | |
| 655 | 0 |
_2local _94 _aPrint books. |
|
| 700 | 1 |
_aIglesias, Oriol, _eauthor. |
|
| 776 | 0 | 8 |
_iOnline version: _aInd, Nicholas, author. _tBrand desire _dLondon ; New York, NY : Bloomsbury Information, 2016 _z9781472925374 _w(DLC) 2016034253 |
| 942 |
_2lcc _cBOOKS |
||