000 03334cam a2200349 i 4500
999 _c486822
_d486822
001 19562573
003 US-DLC
005 20171015095732.0
008 170320s2017 nyu 000 0 eng
010 _a 2017006832
020 _a9780735211391 (hardback)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
049 _aAlfaisal Main Library
050 0 0 _aHE5620.R53
_bL37 2017
100 1 _aLashinsky, Adam,
_eauthor.
245 1 0 _aWild ride :
_binside Uber's quest for world domination /
_cAdam Lashinsky.
260 _c2017
264 1 _aNew York :
_bPortfolio/Penguin,
_c2017.
300 _a228 pages ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
520 _a"Fortune writer and bestselling author of Inside Apple's expose of Uber, the multi-billion dollar Silicon Valley upstart that has disrupted the transportation industry around the world. Uber is one of the most fascinating and controversial businesses in the world, both beloved for its elegant ride-hailing concept and heady growth and condemned for CEO Travis Kalanick's ruthless pursuit of success at all cost. Despite the company's significance to the on-demand economy and the mobile revolution, and the battle for global dominance that Kalanick is waging against politicians and taxi companies all over the world, the full story behind Uber has never been told. It's a story that start-up founders, executives of traditional businesses, tech-savvy readers, and drivers and riders alike will find riveting. Adam Lashinsky, veteran Fortune writer and author of Inside Apple, traces the story of Uber's rapid growth from its murky origins to its plans for expansion into radically different industries. The company is fighting local competitors and lawmakers for markets around the world; it has already faced riots and protests in cities like Paris, Rio de Janeiro, and Mumbai. It fought, and lost, an expensive and grueling battle against rival Didi in China. Uber has also poached entire departments from top research universities in a push to build the first self-driving car and possibly replace the very drivers it's worked so hard to recruit. Uber is in the headlines every day, but so much about its past and its future plans are still unknown to the public. Lashinsky will offer a look inside Uber's vault in this informative, deeply researched book about the ur-disruptor and its visionary and fierce CEO"--
610 2 0 _aUber (Firm)
650 0 _aRidesharing.
650 7 _aBUSINESS & ECONOMICS / Corporate & Business History.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS / Industries / Transportation.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS / Industries / Computer Industry.
_2bisacsh
655 0 _2local
_94
_aPrint books.
776 0 8 _iOnline version:
_aLashinsky, Adam, author.
_tWild ride
_dNew York : Portfolio, 2017
_z9780735211407
_w(DLC) 2017013375
942 _2lcc
_cBOOKS