000 | 01387nam a2200385Ia 4500 | ||
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001 | ocn908405052 | ||
003 | OCoLC | ||
005 | 20180530132913.0 | ||
006 | m o d | ||
007 | cr unu | ||
008 | 150505s2015 mau o 000 0 eng d | ||
035 | _a(OCoLC)908405052 | ||
037 |
_aCL0500000584 _bSafari Books Online |
||
040 |
_aDLC _beng _cDLC _dSafari Books Online, LLC _dAU |
||
049 | _aAlfaisal Main Library | ||
050 | 4 | _aHF6146.C45 | |
100 | 1 |
_aZheng, Fang, _d1963- _eauthor. |
|
245 | 1 | 0 |
_aHow effective is location-targeted mobile advertising? / _cZheng Fang, Xueming Luo, Megan E. Keith. |
264 | 1 |
_aCambridge, MA : _bMIT, _c2015. |
|
300 | _a1 online resource (1 volume) | ||
336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
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338 |
_aonline resource _bcr _2rdacarrier |
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588 | _aDescription based on online resource; title from cover page (Safari, viewed April 27, 2015). | ||
650 | 0 | _aAdvertising. | |
650 | 0 | _aCell phone advertising. | |
655 | 7 |
_aElectronic books. _2local |
|
700 | 1 |
_aLuo, Xueming, _eauthor. |
|
700 | 1 |
_aKeith, Megan E., _eauthor. |
|
710 | 2 | _aSafari eBooks. | |
773 | 0 |
_tMIT Sloan Management Review. _gVol. 56, no. 2, Winter 2015. |
|
856 | 4 | 0 | _uhttp://ezproxy.alfaisal.edu/login?url=http://academic.safaribooksonline.com/?uiCode=sdl&xmlId=53863MIT56203 |
942 |
_2lcc _cEBOOKS |
||
994 |
_a02 _bUMI |
||
260 | _c2015. | ||
999 |
_c550982 _d550982 |