000 | 02142nam a2200457Ia 4500 | ||
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001 | ocn837594891 | ||
003 | OCoLC | ||
005 | 20180530140806.0 | ||
006 | m o d | ||
007 | cr unu | ||
008 | 130410s2012 nyua sb 001 0 eng d | ||
020 | _z9781606493243 | ||
020 | _a9781606493250 | ||
020 | _a1606493256 | ||
035 | _a(OCoLC)837594891 | ||
037 |
_aCL0500000209 _bSafari Books Online |
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040 |
_aDLC _beng _cDLC _dSafari Books Online, LLC _dAU |
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049 | _aAlfaisal Main Library | ||
090 |
_aHD30.3 _b.C66 2012 |
||
100 | 1 | _aConaway, Roger N. | |
245 | 1 | 0 |
_aCommunication business responsibilty _h[electronic resource] : _bstrategies, concepts and cases / _cRoger N. Conaway and Oliver Laasch. |
260 |
_aNew York : _bBusiness Expert Press, _cc2012. |
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300 |
_a1 online resource (1 v.) : _bill. |
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490 | 1 | _aThe corporate communication collection | |
588 | _aDescription based on print version record. | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aSetting the stage -- Walking the talk: avoiding greenwash -- Stakeholder communication: integrated and strategic -- Issues and crisis communication: expecting the unexpected -- Communicating through institutional documents: vision, mission and codes of conduct -- Sustainability reporting: gateway to transparency -- Cause-related marketing & social marketing -- Nonverbal stakeholder communication -- Stakeholder communication online. | |
650 | 0 | _aCommunication in management. | |
650 | 0 | _aEnvironmental responsibility. | |
650 | 0 | _aIssues management. | |
650 | 0 | _aMarketing. | |
650 | 0 | _aSocial responsibility of business. | |
655 | 7 |
_aElectronic books. _2local |
|
700 | 1 | _aLaasch, Oliver. | |
710 | 2 | _aSafari eBooks. | |
776 | 0 | 8 |
_iPrint version: _aConaway, Roger N. _tCommunication business responsibilty. _dNew York : Business Expert Press, c2012 _z1606493248 _w(OCoLC)828740960 |
830 | 0 | _aCorporate communication collection | |
856 | 4 | 0 | _uhttp://ezproxy.alfaisal.edu/login?url=http://academic.safaribooksonline.com/?uiCode=sdl&xmlId=9781606493243 |
942 |
_2lcc _cEBOOKS |
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994 |
_a02 _bUMI |
||
264 | _cc2012. | ||
999 |
_c579934 _d579934 |