000			03862cam a22003738i 4500
001			in00024365535
003			DLC
005			20260208111746.0
007			t|
008			251213s2026 nju b 000 0 eng c
010			_a 2025043864
020			_a9781394275403 _q(paperback)
040			_aLBSOR _beng _erda _cLBSOR _dDLC-MRC _dAU
042			_apcc
049			_aAlfaisal Main Library
050	0	0	_aQ335 _b.A39675 2026
100			_4Yang Cheng, Dejan Verčič
245	0	0	_aAI and strategic communication / _c[edited by] Yang Cheng, Dejan Verčič.
263			_a2601
264		1	_aHoboken, New Jersey : _bWiley-Blackwell, _c[2026]
300			_a324 pages
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references.
505	0		_aStaying human in a smart machine world / Anne Gregory, Swati Virmani -- AI and privacy : privacy concerns in the public sphere / Tugce Ertem-Eray, Eyun-Jung Ki -- AI, activism, and strategic communication : grappling with evolving power dynamics / Dean Kruckeberg, Marina Vujnovic, Chris Galloway, Lukasz Swiatek -- Anxiety and education : how not to become obsolete / Cheng Chen, Qian Xu -- AI strategies and tools for public relations practitioners / Stephen Waddington -- Linking AI with internal communication : a systematic review / Yi Luo, Dongdong Yang, Hua Jiang -- Does AI democratize commercial content creation? : changes to the strategic communication profession / Jukka Niittymaa, Joel Mero, Vilma Luoma-aho -- Collaborating with AI : the next frontier of crisis communication / Elise Karinshak, Wenqing Zhao, Philippe Borremans, Yan Jin -- Human-robot communication and organizational public relationships / Jeyoung Oh, Eyun-Jung Ki -- Democracy and public deliberations in an AI-mediated world / Anca Anton -- Deepfakes in subversive strategic communication : challenges and responses / Sergei Samoilenko, Inna Suvorova -- AI, biases, and cultures : values in a machine world / Shannon Bowen, Evgeny N. Pashentsev -- Strategic communication for AI : how strategic communication makes AI socially accepted / Yangzhi (Nicole) Jiang, Yang Cheng, Yuan Wang.
520			_a"AI and Strategic Communication examines the impact of artificial intelligence on strategic management and communication practices. Addressing the intricate interplay of AI across individual, organizational, and societal levels, this book offers a holistic exploration of the challenges and opportunities that arise with the integration of AI in strategic communication. Going beyond technical considerations, the text delves into the ethical, cultural, and practical dimensions of incorporating AI, providing a comprehensive overview for students, researchers, and professionals. As our world becomes increasingly technology-driven, this text emphasizes the importance of maintaining human authenticity and empathy in the face of evolving communication landscapes. With a keen focus on societal dynamics and organizational communication, AI and Strategic Communication equips readers with the knowledge and insights needed to navigate the complex and dynamic terrain of AI-driven communication practices in contemporary society"--
520			_aProvides an essential guide to AI's impact on PR practices, ethics, and societal implications As AI technologies continue to evolve, communication professionals must understand their profound effects on media relations, activism, and digital engagement
650		0	_aArtificial intelligence _xSocial aspects
650		0	_aPublic relations _xTechnological innovations
650		0	_aCommunication and traffic.
655		0	_aPrint books. _2local _94
700	1		_aCheng, Yang _c(Associate professor) _eeditor _4http://id.loc.gov/vocabulary/relators/edt
700	1		_aVerčič, Dejan _eauthor _4http://id.loc.gov/vocabulary/relators/aut
942			_2lcc _cBOOKS
999			_c608367 _d608367