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Mastering the new media landscape :

Henricks, Barbara Cave,

Mastering the new media landscape : embrace the micromedia mindset / Barbara Cave Henricks, Rusty Shelton. - First edition. - vi, 180 pages : illustrations ; 20 cm

Includes bibliographical references (pages 158-160) and index.

ISBN: 9781626565807 (pbk.)

LCCN: 2015041814

Subjects--Topical Terms:
Internet in public relations.
Internet marketing.
Digital media.
Information technology--Social aspects.

Index Terms--Genre/Form:
Print books.

LC Class. No.: HD59 / .H436 2016

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