Normal view MARC view ISBD view

Evaluating public relations (Record no. 8351)

MARC details
000 -LEADER
fixed length control field	01158nam a2200361Ia 4500
001 - CONTROL NUMBER
control field	(OCoLC)868378647
003 - CONTROL NUMBER IDENTIFIER
control field	US-DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20161026151111.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field	m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field	cr unu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	140616s2014 enka sb 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780749468897
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN	0749468904
035 ## - SYSTEM CONTROL NUMBER
System control number	(OCoLC)881433017
037 ## - SOURCE OF ACQUISITION
Stock number	CL0500000448
Source of stock number/acquisition	Safari Books Online
040 ## - CATALOGING SOURCE
Original cataloging agency	UMI
Transcribing agency	DLC
Language of cataloging	Eng.
Modifying agency	AU
049 ## - LOCAL HOLDINGS (OCLC)
Holding library	Alfaisal Main Library
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HD59
Item number	.W387 2014
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Watson, Tom,
Dates associated with a name	1950-
245 10 - TITLE STATEMENT
Title	Evaluating public relations
Medium	:
Remainder of title	a guide to planning, research and measurement /
Statement of responsibility, etc	Tom Watson and Paul Noble.
250 ## - EDITION STATEMENT
Edition statement	3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	London :
Name of publisher, distributor, etc	Kogan Page Limited,
Date of publication, distribution, etc	2014.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS
Place of production, publication, distribution, manufacture	London :
Name of producer, publisher, distributor, manufacturer	Kogan Page Limited,
Date of production, publication, distribution, manufacture	2014.
300 ## - PHYSICAL DESCRIPTION
Extent	(VIII-199 pages.) :
Other physical details	ill. ;
Dimensions	24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Public relations
General subdivision	Evaluation.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Public relations
General subdivision	Planning.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Public relations
General subdivision	Research.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term	Print books.
Source of term	local
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Noble, Paul,
Dates associated with a name	1955-
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title	PR in practice series.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Library of Congress Classification
Koha item type	BOOKS

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
		Library of Congress Classification			Alfaisal University	Alfaisal University	On Shelf	2016-01-05		HD59 .W387 2014	AU0000000003897	2016-01-05	270.00	2016-01-05	BOOKS