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The copywriting sourcebook [electronic resource] : how to write better copy, faster-- for everything from ads to websites / Andy Maslen.

By:

Maslen, Andy

Contributor(s):

Safari eBooks

2010Description: 1 online resource (1 v.) : illOther title:

Copy writing source book

Subject(s):

Advertising copy

Genre/Form:

Electronic books.

Additional physical formats: Print version:: Copywriting sourcebook.Online resources:

Click here to access online

Contents:

Headline -- Sales letter -- Case study -- Press release -- Product brochure -- Press ad -- Presentation -- E-zine -- Corporate brochure -- Email -- Adword -- Article -- Web page -- Endpiece.

Item type:

eBooks

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Title notes ( 3 )

No physical items for this record

Description based on print version record.

Includes index.

Headline -- Sales letter -- Case study -- Press release -- Product brochure -- Press ad -- Presentation -- E-zine -- Corporate brochure -- Email -- Adword -- Article -- Web page -- Endpiece.