Corporate architecture / Chris van Uffelen.
By: Uffelen, Chris van.
Salenstein, Switzerland : Braun, ©2014Edition: First edition.Description: 255 pages : illustrations (chiefly color), plans ; 31 cm.ISBN: 9783037681688 (hardcover).Subject(s): Architecture -- Economic aspects | Communication in architecture | Corporate image | Symbolism in architectureGenre/Form: Print books.Summary: "Corporate architecture plays an important role, not only in presenting the external face of a company, but also reflecting how a company's self-perception. Such architecture can be part of an overall corporate design and is an extremely important part of corporate identity. Companies want a building that identifies them; this can be either a landmark or an advertisement, but ideally a building that symbolizes that values and virtues of the specific company"--Preface.| Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|
| On Shelf | NA2500 .U34x 2014 (Browse shelf) | Available | AU0000000003529 |
Browsing Alfaisal University Shelves , Shelving location: On Shelf Close shelf browser
|
|
|
|
|
|
|
||
| NA2500 .S658 2014 The language of architecture 26 principles every architect should know / | NA2500 .T285 2018 The architecture concept book / | NA2500 .T39 2011 Prospects for an ethics of architecture / | NA2500 .U34x 2014 Corporate architecture / | NA2500 .W337 2015 What is architecture? : and 100 other questions / | NA2500 .W36 2017 A philosophy of Chinese architecture : past, present, future / | NA2520 .C48 2013 Introduction to architecture / |
Includes index.
"Corporate architecture plays an important role, not only in presenting the external face of a company, but also reflecting how a company's self-perception. Such architecture can be part of an overall corporate design and is an extremely important part of corporate identity. Companies want a building that identifies them; this can be either a landmark or an advertisement, but ideally a building that symbolizes that values and virtues of the specific company"--Preface.