The SAGE handbook of persuasion : (Record no. 481740)

MARC details
000 -LEADER
fixed length control field 02159cam a2200469 i 4500
001 - CONTROL NUMBER
control field EDZ0000052730
003 - CONTROL NUMBER IDENTIFIER
control field StDuBDS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161031105216.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
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007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111202s2012 caua fo| 001|0|eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781452218410 (ebook) :
Terms of availability No price
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Description conventions rda
-- pn
049 ## - LOCAL HOLDINGS (OCLC)
Holding library Alfaisal Main Library
050 #0 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM1196
Item number .P47 2012
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 303.342
Edition number 23
130 0# - MAIN ENTRY--UNIFORM TITLE
Uniform title Persuasion handbook.
245 14 - TITLE STATEMENT
Title The SAGE handbook of persuasion :
Remainder of title developments in theory and practice /
Statement of responsibility, etc edited by James Price Dillard, Lijiang Shen.
246 30 - VARYING FORM OF TITLE
Title proper/short title Handbook of persuasion
246 30 - VARYING FORM OF TITLE
Title proper/short title Persuasion
250 ## - EDITION STATEMENT
Edition statement Second edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS
Place of production, publication, distribution, manufacture Thousand Oaks, California :
Name of producer, publisher, distributor, manufacturer SAGE Publications,
Date of production, publication, distribution, manufacture 2012.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (447 pages) :
Other physical details illustrations (black and white)
336 ## - CONTENT TYPE
Content Type Term text
Source rdacontent
336 ## - CONTENT TYPE
Content Type Term still image
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term computer
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term online resource
Source rdacarrier
500 ## - GENERAL NOTE
General note Previous edition published in print as: The persuasion handbook. 2002.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
520 8# - SUMMARY, ETC.
Summary, etc Persuasion is presented here on a micro to macro continuum, moving from chapters on cognitive processes, the individual, and theories of persuasion, to chapters highlighting broader social factors and phenomena related to persuasion, such as social context and larger scale persuasive campaigns. Each chapter identifies key challenges to the area and provides research strategies for addressing those challenges.
521 ## - TARGET AUDIENCE NOTE
Target audience note Specialized.
588 ## -
-- Description based on online resource; title from home page (viewed on December 18, 2014).
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Persuasion (Psychology)
General subdivision Social aspects.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Persuasion (Rhetoric)
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term local
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Dillard, James Price,
Relator term editor.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Shen, Lijiang,
Relator term editor.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Sage eBooks
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version :
International Standard Book Number 9781412983136
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/reference/hdbk_persuasion2ed">http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/reference/hdbk_persuasion2ed</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type eBooks

No items available.

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